The idea is that copy (and the message you’re trying to convey through that copy) should dictate design – not the other way around. Now, this is in no way meant to underestimate the importance of design. Design can breathe life into the story the copy is telling, and done properly, great copy plus great…
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For many small business owners, the new year is a time to finally take on a growing to-do list. Have you found time to update your website and social media business pages for the new year? If you have not done so already, take thirty minutes to perform the following updates listed below. Making these…
Continue reading →There are advantages and disadvantages of both fixed rate and hourly rate. I need to evaluate my preferences as well as the client’s requirements while choosing a billing method. Most freelancers use a mix of hourly and fixed pay rates pricing for different projects. While I tend to base quotes on an hourly rate, my…
Continue reading →Fix, improve, or get insights on your website without adding headcount to your team. Put my expertise to work. Regardless of whether you have web designers or editors on staff, it’s worthwhile to hire a consultant for a website redesign. A consultant brings outside perspective, a breadth of knowledge from a vast array of industries,…
Continue reading →“Client sites are children you give to adoptive parents to raise. When it’s your own site, you have only yourself to take the credit or the blame for how things work out. You have the luxury to find and fix and agonize and obsess, but it’s also hard to know when to stop. I knew…
Continue reading →New Year’s Resolutions are a great way to kick start a project in January. And if a new website is one of your goals this year, then why not start right now? If your company’s or organization’s website has been neglected recently, perhaps you should resolve to make it over with a new look. These…
Continue reading →According to MapMyRun.com (don’t ask me why I don’t use MapMyRide.com… the site never worked for me in the beginning and now I can’t transfer my account over), I’ve bicycled – outdoors – over 9,600 miles; 1.29 months of my life. And those stats only go back to May of 2011. I’d been biking regularly…
Continue reading →I used to sew so much more. I constantly had a cross-stitch project underway. Small designs, large designs, designs for myself, designs for family and friends. I don’t actually remember a time when I didn’t know how to sew at all. I’m highly specialized. I adore counted cross stitch on aida cloth with dmc floss,…
Continue reading →Randal Grichuk #15 of the Toronto Blue Jays dives back safely to first base on a pick-off attempt in the fourth inning during MLB game action against the Baltimore Orioles at Rogers Centre on June 10, 2018 in Toronto, Canada. (Photo by Tom Szczerbowski/Getty Images) Randal Grichuk’s recent, if belated, success in Toronto as a…
Continue reading →When I was little, my mom and I would work in our gardens together – I’m not sure how much I really helped in the beginning, but I’m sure I was dirty and having a great time, knowing the little plants or littler seeds would soon grow and bud out and bloom all summer. Sometimes…
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